1,848,000 – ZoomerU


That’s how many Zoomers were active in a social issue or community project during the past two years.

Zoomers account for almost six out of ten (57.7%) Canadians who were active in this way. For all theĀ  talk about Social Justice Warriors, Millennials contributed over a million peopleĀ less – only 834,000, or 26% of the total.


Source: Vividata Fall 2018