1,947,000 – ZoomerU


That’s how many Zoomers bought computer hardware or software online in the past 12 months — more than any other age group.

Zoomers have embraced online shopping, and are the most important market in virtually every category.

Source: Vividata Spring 2018

Today's Factoid


That's how many Zoomers have an office in their home that's related to their own separate business (not to their employment). Zoomers account for over 60% of all Canadians who have a home office for their own business.   Source: Vividata Winter 2019