Trends and Insights – ZoomerU

In an earlier post, we commented on the "adulting" craze -- books and videos (and even a school) ...

Continue Reading

Books, videos and even a school teach Millennials how to do "adulting" It's true. ...

Continue Reading

It’s not exactly news that buying a house is increasingly unaffordable, especially in the major ...

Continue Reading

ZOOMER U VICE PRESIDENT DAVID CRAVIT WAS RECENTLY INTERVIEWED ON THIS TOPIC ON ZOOMER RADIO. LISTEN ...

Continue Reading

A TD Canada survey in January, 2017 found that 62% of Canadian Baby Boomers couldn't save enough ...

Continue Reading

In the UK, adolescence was traditionally defined as running from age 10 to age 19. Not any ...

Continue Reading

Today's Factoid

95.5%

That's the percentage of Zoomers who accessed the Internet yesterday. It exceeds the percentage of Millennials who did so. Their number was 94.2%. And in terms of actual audience size, 15.3 million Zoomers accessed the Internet yesterday, compared to 9.5 Millennials. Wait a minute...aren't the Zoomers supposed to be behind the curve when it comes to tech?   Source: Vividata 2017 Q3 Readership and Product Database