Tapping into the Zoomer Consumer: Experts debate, on national TV, why advertisers are getting it wrong – ZoomerU

Tapping into the Zoomer Consumer: Experts debate, on national TV, why advertisers are getting it wrong

the-zoomer-on-marketingWatch an unusually candid round table discussion about why advertisers are still have problems connecting with the Zoomer population. The topic was featured recently on The Zoomer, so it got a national TV audience. Zoomer U’s David Cravit was on the panel, joined by industry experts who included representatives from the ad agency world, marketing research, consultants, and the client side. You’ll see that nobody held back anything!

Watch the fireworks here.

Today's Factoid

780,000

That's how many Zoomers plan to purchase a home in the next 12 months. It's more than any other age group. Source: Vividata Spring 2021